I love this billboard ad. Simple. Creative. It sparks my imagination and causes a pause in my thinking. It blends a well-know brand with a well-know metaphor: the sun dial. The concept of time past with time present plus fast food.
Do you get the Ad? Take a look. What is it?
It represents the beauty of simplistic advertising at its best. No words. Just thought, metaphor, and message:
So, do you want a sundial or a sandwich? Yes, it’s a working sundial that changes during the day.
Comments welcome…
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