Digital Advertising Works Over Time Effective digital advertising and marketing works - too well! As a result, my business is expanding and I'm still adjusting to the growing pains. Take it from me, digital marketing results in growth. More and more, I'm seeing that patience is a mathematical … [Read more...] about Why Digital Advertising Works
Google Sidebar Ads Are Gone
Google Sidebar Ads Move Up & Down The placement of Google sidebar ads just changed for desktop PC searches. Text ads are gone for the right-hand sidebar in a desktop search page. February 19, 2016 was the official confirmed date. The top of the fold is gold. Four gold bars to be exact. Only … [Read more...] about Google Sidebar Ads Are Gone
Digital Advertising Is A Planned Marathon
Digital Advertising Doesn't Lie Digital advertising is a plan not a panicked reaction. Unfortunately, companies sometimes advertise out of desperation rather than decisiveness. Sales are down. Let's throw up some ads to increase sales. We need a rescue, is the thought. In the former world of … [Read more...] about Digital Advertising Is A Planned Marathon
Click Butt & Create Sales With PPC Advertising
PPC Advertising With Google Adwords Turns Moments Into Money Moments matter. It's what life's all about. Now. In this moment. You are reading. Throughout your day there are multiple moments to create the linear duration of what we call a day. Because moments matter, PPC advertising clicks sales … [Read more...] about Click Butt & Create Sales With PPC Advertising
Marketing Lessons Learned From This Past Year
Marketing Lessons Learned What marketing lessons stand out from this past year? 2015 went fast. It came and went. Gone. And boy, it was fast--faster than the speed of life. So as I ponder the days, months, and quarters gone by I learned a lot this past year. I was also constantly reminded that … [Read more...] about Marketing Lessons Learned From This Past Year