I bet your website is not as visible as you think. Chances are, you're not on the radar. No radar, less revenue and brand awareness. You have five seconds to hold the attention of a site visitor. If you don't within five seconds, they are gone and may never come back. If you type in your … [Read more...] about How To See Your Website On Radar
Website Question: “Why Am I Here?”
Do you know what the most important website question is? It's "Why Am I Here?" Your site visitors ask this question every time they show up. It's critical and after Seth Godin mentioned this question in a blog post a few months back, I just can't stop thinking about it: They say that half of … [Read more...] about Website Question: “Why Am I Here?”
SpongeBob Square Pants and Branding
McDonald’s and it’s golden arches have stood out among the sea of fast food entities and has much success over the years in marketing towards children. My new book on internet marketing is now available from Amazon worldwide in both paperback and Kindle editions. Click below for more info and to … [Read more...] about SpongeBob Square Pants and Branding
An Order Of Food and Social Media to Go
Is it possible to go through our days without checking-in, searching, tweeting, updating, Facebooking, or instagraming? Are we capable of simply carrying out our life activities without notifying, alerting, and sharing? I’ll admit – there are many times during the day when I check my phone, … [Read more...] about An Order Of Food and Social Media to Go
Celebrities, Advocacy, & Entertainment
It’s been a semester of talking about theories, entertainment, and social media. I am often thinking of how to connect all the dots. How do they interrelate? How can I sum up my semester? It was an election year filled with an abundance of political ads, mudslinging, ultimate levels of … [Read more...] about Celebrities, Advocacy, & Entertainment
