Patricia Fripp knows her art. Her art is speaking. She also know the science behind her art, thus the reason why she is one of the best speakers, and speaking trainers around. Simply put, if you want to learn how to speak, please attempt to absorb everything you can from Fripp (her website is … [Read more...] about How Stories Revolutionize Your Speaking & Marketing
Living With The Product Life Cycle
It's simple and basic. It sometimes helps to remember the four stages relative to your given product or service. The PLC, or Product Life Cycle, has been around for years. It's not carved in stone, but it may help you predict what to do when your product lives in a given stage. From a marketing … [Read more...] about Living With The Product Life Cycle
Caine’s Arcade & Duck Tape Marketing
This kid gets it. He made his own simple arcade: Caine's Arcade. He's nine years old. Some entrepreneurs go all their lives without turning cardboard into cash. Caine's arcade blended the heart of a child, imagination, fun, cardboard, calculators, and simplicity into marketing and event magic. … [Read more...] about Caine’s Arcade & Duck Tape Marketing
The Marketing Mix: Questions and Action Items
Stop. Ask yourself some questions. Do any of the following questions apply to your small business and its marketing mix? 1. Do you need to modify your mix? 2. Is your product best sold directly or through distribution? 3. Brainstorm on all the promotion events that are a fit for your … [Read more...] about The Marketing Mix: Questions and Action Items
The Benefits Of A Blog
There are numerous benefits of a blog, as noted below. I don't mean a stand-alone blog, but one that's integrated into your website. Integration maximizes the content and SEO benefits to an existing website through it's fresh and dynamic content, so post at least once per week and hopefully … [Read more...] about The Benefits Of A Blog