Since January 2009, Atkins Marketing Solutions' annual website traffic has grown over one thousand percent. For 2011 thus far, my site's had 31,000 visits and over 68,000 page views. A record? No. But for a small business, not bad. It's been a journey of both quality and not just quantity. For … [Read more...] about How To Increase Your Website Traffic
Marketing Content Carved In Stone
Marketing content comes in all shapes and ages. Below is a picture History Rock, near Hyalite Canyon, Montana. This rock was a blog, so to speak, prior to the existence of the internet. It contains names and notes carved into this rock. The legacy messages and names go back to the early 1800's. … [Read more...] about Marketing Content Carved In Stone
Is a Google Search Market Research?
A Google search is not market research. However, this is not to say that search engines such as Google, Yahoo, BING, and Ask are not valuable. They can be a source of quick and easy secondary research. Google Trends can also be a valuable tool to see who and how many are searching about specific … [Read more...] about Is a Google Search Market Research?
Small Business and Psychographic Marketing?
Psychographic marketing rocks. It goes beyond the common demographics we often hear about. Demographics tells you who buys your product; psychographics tells you why they buy your product. So "what do you really mean," you ask? I mean magazine marketing. Yes, magazine marketing. … [Read more...] about Small Business and Psychographic Marketing?
Steve Jobs Talks Life
Marketing is telling your story. The story of the Apple brand starts with a person, Steve Jobs. His marketing imagination spanned his entire high tech career. Steve left a legacy and a gift for seeing the present and the future with marketing stories. He also turned these stories into products … [Read more...] about Steve Jobs Talks Life