Besides knowing exactly who the sender is, the subject line is king when it comes to high open rates. Writing a short, simple, action-oriented subject line is critical. If you're seeing low open rates, take a hard look at your subject lines. The first two to five words are also key. Here are some … [Read more...] about E-mail Marketing: Subject Lines Count
Marketing Tip: How To Pick A Product Name
Pick a Good Product Name Choosing a name for a product is easier said than done. Ultimately, it's a subjective call, but there are a few things you can do to make the name selection run smoother. Concepting is a creative process and takes time. Sometimes you need a name fast. In that case, … [Read more...] about Marketing Tip: How To Pick A Product Name
The Break Up of Advertising and the Consumer
Advertising and the Consumer We love how the Break Up shows the shift in power from the advertiser to the consumer. The video does it in such a witty and clever way that everyone can relate to. It may have taken awhile but the consumer has now realized that they have the upper hand and that we, … [Read more...] about The Break Up of Advertising and the Consumer
Top Three SEO Tips from Networks Solutions VP
Great beginners advice from Network Solutions Senior Vice President Stephanie Leffler. Ms. Leffler suggests three tips to enhance SEO for small business websites, personal websites, and blogs. These tips are easy to implement and will give your site relevance and qualified opinions which will … [Read more...] about Top Three SEO Tips from Networks Solutions VP
Social Media Status Report
Social Media Status Report Michael Stelzner and the SocialMedia Examiner have an informative report the current social media status. They surveyed almost over 3700 social media marketers. They found answers regarding ROI, best practices, and social media time management. Managing social time is … [Read more...] about Social Media Status Report