SEO Fits With Marketing SEO is not rocket science. It actually existed well before the Internet was invented. “What do you mean?” you ask. It’s simple: marketing. Yes, marketing. The tried and true principles of marketing fit perfectly with SEO. Marketing is Queen to the King called SEO. SEO is … [Read more...] about Good SEO is Good Marketing
Internet marketing
My Own WordPress Story
Allow me to tell my own WordPress story. Of course, WordPress is not for every website, but in my case it was the perfect fit. WordPress took my website to the next level and it also taught me a skill to open new markets and clients for my marketing consulting business. In June of 2008, my … [Read more...] about My Own WordPress Story
What’s A Website Bounce?
Avoid A Website Bounce A website bounce is a visitor who leaves your website after looking at just one page. Bounces are measured on a percentage basis, called a “bounce rate.” A typical bounce rate is usually in the 20 to 40 percent range. The lower the bounce rate, the better. A low, single-digit … [Read more...] about What’s A Website Bounce?
Defining & Applying Personas
Does your company know the three to seven personas representative of your website visitors and customers? I recently read a fantastic definition of the concept of persona by Jakob Neilsen. Here it is: "A persona is a fictional character representative of a unique group of users who share common … [Read more...] about Defining & Applying Personas
Website Legal Issues
The protection of intellectual, digital property is important for your website and for your customers and clients. Online abuses are many so be careful. I’m not an attorney. Make sure to check with a lawyer familiar with online, digital property rights just to make sure.[1] Bitlaw.com covers many … [Read more...] about Website Legal Issues