Beware of SEO companies that claim to "get you to the top of Google." Ninety-five percent of them are rip-offs, as evidenced in the numerous small businesses that have fallen victim to the black hole of SEO. I hear it almost every week as I advise small business clients ranging from start-ups to … [Read more...] about How To Do Your Own Website SEO
Internet marketing
Seth Godin Writes About “How To Make Money Online.”
Seth Godin is good. Very good. I read almost all of his blog posts. And, like all writers of his level and wisdom, most posts are great and some are mega fantastic. The May 5, 2012 topic was one such post. I loved it, Tweeted it, forwarded it to Facebook, and quoted a portion below. Many of … [Read more...] about Seth Godin Writes About “How To Make Money Online.”
How Keywords Increase Targeted Website Traffic
Keywords unlock website doors. Without the correct keywords your site traffic drops, revenue opportunities are lost, and potential new customers never find your website. "What's a keyword," you might ask? Keywords are specific phrases and words that individuals type to find your website. An … [Read more...] about How Keywords Increase Targeted Website Traffic
Online Education: Harvard and MIT Join Forces
I'm an adjunct marketing Professor at the largest school of business in California, Cal State Fullerton's Mihaylo College of Business and Economics. I'm also a small business marketing consultant. In sum, I bring my marketing and consulting experience to the classroom and the classroom to my … [Read more...] about Online Education: Harvard and MIT Join Forces
The Benefits Of A Blog
There are numerous benefits of a blog, as noted below. I don't mean a stand-alone blog, but one that's integrated into your website. Integration maximizes the content and SEO benefits to an existing website through it's fresh and dynamic content, so post at least once per week and hopefully … [Read more...] about The Benefits Of A Blog
