Search Marketing Web sites often miss a critical customer magnet: keywords and phrases. When a potential customer searches in Google, there are five to ten words or phrases that connects their search to your site. A search engine acts as a middle man between customers who want something and … [Read more...] about Looking for a Search Needle in a Google Haystack.
Internet marketing
Internet Marketing: Know Your Keywords and Phrases
Simply put: your customers may not find you if you don’t include the right keywords in your Website. As Jakob Nielson, the noted web usability expert says: “If visitors can't use your site, they will leave and never become customers.” One of my neighbors owns a small residential and commercial … [Read more...] about Internet Marketing: Know Your Keywords and Phrases
Ingredients Of A Good Marketing Video
What Is A Good Marketing Video? Bells, whistles, and BS means flash graphics, videos, and the entire range of special effects one often sees on Web sites. Should you use them? In some cases, yes; in most cases—no! A tasteful and well done marketing video a fantastic tool to display your product … [Read more...] about Ingredients Of A Good Marketing Video
Why Visitors Do What They Do When They Get To Your Web Site: 10 Site Navigation Tips
This article entitled, 10 Usability Tips Based on Research Studies, is worth the read. How and why people think and navigate your site is important. Read, learn, and apply: http://tinyurl.com/2dfzbx3 Your thoughts are welcome. By Stuart Atkins … [Read more...] about Why Visitors Do What They Do When They Get To Your Web Site: 10 Site Navigation Tips
Write Your Own Website Copy
You may not be a professional writer, but you do know your message better than anyone else. Thus, make sure you at least write rough drafts for your home, about us, services, resources, FAQ, and contact pages. Give it your best shot. Keep it simple and to the point. Use bullet points when possible, … [Read more...] about Write Your Own Website Copy
