Read below how this unique x-ray recycling company uses PPC to drive hundreds of nationwide call leads. Silver is pulled out of the x-rays and film to generate cash for both the company and customers. X-Ray Recycling Situation Appraisal Client is a California-based corporation founded in … [Read more...] about Case Study: Recycling Company Increases Call Leads With PPC
Pay Per Click Advertising
Case Study: Brazilian Steakhouse Restaurant Drives Reservations With PPC
Read below how this exclusive Brazilian Steakhouse Restaurant uses PPC to drive online reservations, increase menu views, calls, and website traffic for their competitive Los Angeles and Beverly Hills market. Brazilian Steakhouse Restaurant Situation Appraisal Client is an independent, … [Read more...] about Case Study: Brazilian Steakhouse Restaurant Drives Reservations With PPC
Top Six PPC Questions From Clients
As a PPC specialist and agency owner, I've seen many of the same questions come up again and again. From small businesses to large corporations, these are the top six PPC questions I hear most often. Understanding the nuances and common misunderstandings of PPC is critical for my clients. As a … [Read more...] about Top Six PPC Questions From Clients
PPC Agency Client Dynamics
PPC agency client dynamics are like dating: No guarantees and it takes some time and good communication to find the fit. Some relationships work and some don't but that's business. Some are long-term and some are shor-term. Infatuation can turn to disaster in a heartbeat. Challenges can turn to … [Read more...] about PPC Agency Client Dynamics
SEO and PPC: What’s The Difference?
SEO and PPC ConfusionWhat's the difference between SEO and PPC?After specializing in search marketing since 2008, this question comes up over and over again. Clients think they need just SEO or just PPC. Companies often tend to favor SEO because it's cheaper to hire a good SEO company than pay for … [Read more...] about SEO and PPC: What’s The Difference?