What's the truth about Twitter? It's a social powerhouse. Short, simple, searchable, prolific, and perfect for smartphone content generation. If you're not tweeting every day you're making a big social marketing mistake. As much as I like Facebook, let's "Face" it, Facebook is a time bandit. … [Read more...] about The Truth About Twitter
Social-media
Engage, Don’t Buy Followers
If you have to buy followers then you don't know what your selling. In other words: don't buy social media followers. Engage them. Go the extra social mile and connect with your followers. Earn the follow. Follow at least a category fit in roughly ninety percent of your follows. Ten percent … [Read more...] about Engage, Don’t Buy Followers
Follow The Digital Brick Road: How & Who To Follow
Dorothy goes digital. She followed the Yellow Brick Road and found Oz. When we follow, do we really find what we're looking for? It's not how many; it's who we follow that counts in the world of quality versus quantity social media. Over time, quality leads to balanced quantity, thus when you … [Read more...] about Follow The Digital Brick Road: How & Who To Follow
Content With Context Is King
Below is the best video interview on social media, branding, and overall marketing strategy I've seen all year. In fact, it may be the best I've ever seen. Content is the focus, here. Deanna Brown, CEO, Federated Media Publishing, and Brian Solis discuss some of the central issues that define … [Read more...] about Content With Context Is King
Patricia Raskin Interviews Stuart Atkins On Marketing
Nationally recognized multi-media radio talk show host and award winning producer Patricia Raskin, interviewed Stuart Atkins on live radio. We cover marketing, social media, internet strategy, blogging, marketing during recession, and much more. This interview will give you some great tips to … [Read more...] about Patricia Raskin Interviews Stuart Atkins On Marketing