Marketing Blog

atkins-logo-100

Our Marketing Blog includes over 300 articles on digital and traditional marketing. Since 2008, we’ve worked with hundreds of businesses from multiple industries. Dive in to read our marketing mind! 

The Word “Like” & Your Brand

I've had it!  Stop!  I declare war on the word "like."  Don't mess with me!  NO MORE FILLER WORD USAGE.  And, I don't mean social ...
Read More

ROI & Your Marketing Budget

ROI rather than just cost should determine your marketing budget.  If you don't spend money you won't make money.  As a consultant, I sometimes hear ...
Read More

Thanks To My Dad

Our personal brands are shaped by people.  Important people.  To this day, my dad's brand shapes my brand. So on this Father's Day weekend, a ...
Read More

How To Think About Twitter

Twitter is a micro blog with a macro impact.  It's powerful.  How you think about Twitter determines whether 280 characters turns in to 280 followers ...
Read More

Elements Of A Good Website Homepage?

To often I see small businesses miss what are the elements of a good website homepage.  Many companies don't ask themselves just what makes a ...
Read More

Heat Maps & Scroll Maps For Websites

I've discovered a new tool: Heat Maps and Scroll Maps.  I've known about heat maps and scroll maps but never applied them to my website.  ...
Read More

Old Rules and New Tools

There's lots of new tools around: the internet, social media, smartphones, Skype, and other technology flavors of the month.  From a marketing perspective, danger lurks ...
Read More

The Value of A Value Proposition

Do you know your value proposition?  Can you summarize in one sentence, why a potential customer or client should buy from you?  Or, as www.marketingexperiments.com ...
Read More

Need A Good Digital Marketing Agency?

Content Matters Need a good digital marketing agency?  What's a good benchmark to seek? One word and it's Content.  Yes, content is one of the ...
Read More

How To Paint With PowerPoint

Last week I witnessed the well-known marketing guru, Seth Godin, paint pictures with a thousand words.  And yet, Seth's PowerPoint slides had zero text.  None.  ...
Read More
More Marketing Tips

Why our clients love us...

Esteban D.
Via LinkedIn

I met Stuart while living in Orange, CA and starting up my company. I found Stuart to be a very knowledgeable individual in not only marketing but many facets of business and business development. I was able to lean on Stuart for great marketing advice that I used directly in my business. Soon after meeting, I felt connected with Stuart in a way that helped me become more comfortable with my own marketing challenges and business development criteria.

Stuart, as a marketing consultant, as an author and as a professor is a invaluable resources for any company seeking top-notch advice when it comes to strategic marketing solutions. My sincerest hope is to maintain our friendship and business dealing for a life-time.

VyVy V.
Via LinkedIn

Stuart was a wonderful teacher who really showed his passion for marketing and social media through his teachings and lessons throughout the course of the semester. He was a passionate teacher and mentor whom I could go to whenever I had a question regarding social media or my professional life. I was grateful enough to be one of the first students to take his course and I hope that he continues to teach such a helpful course, in which will be very valuable as social media continues to progress.

Ilyana S.
Via LinkedIn

Stuart has great enthusiasm for teaching students to succeed in marketing. Stuart is not only talented in the realm of marketing but is consistently certain to find ways for his students to develop the skills, capacity as a stand-out professional and focus for career advancement in a way that is relevant for the field.