Marketing Blog

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Our Marketing Blog includes over 300 articles on digital and traditional marketing. Since 2008, we’ve worked with hundreds of businesses from multiple industries. Dive in to read our marketing mind! 

What’s An RSS Feed?

What's an RSS Feed?  It stands for "Really Simple Syndication."  In sum, the content comes to you thus you don't have to hunt the content.  ...
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The Truth About Twitter

What's the truth about Twitter? It's a social powerhouse.  Short, simple, searchable, prolific, and perfect for smartphone content generation.  If you're not tweeting every day ...
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Story Marketing and Being Different

I can't get story marketing off my brain.  It has engrossed my thinking lately.  In part, because the theme and concept keeps hitting my marketing ...
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The Product And The Toilet Seat

The Product Is The Foundation Of Toilet Seat Marketing Believe it or not, toilet seat marketing is important to marketing. I did not want to ...
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Engage, Don’t Buy Followers

If you have to buy followers then you don't know what your selling.  In other words: don't buy social media followers.  Engage them.  Go the ...
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7.8% Unemployment Equals 14.7%

In marketing, life, & politics, perception is often reality. When it comes to unemployment data, the U.S. government breaks down employment trends into six separate ...
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Target Markets & Personas Increase Sales

Identifying the right target market through knowing your customer persona is one of the best ways to increase small business sales.  Bottom line: target markets ...
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Follow The Digital Brick Road: How & Who To Follow

Dorothy goes digital.  She followed the Yellow Brick Road and found Oz.  When we follow, do we really find what we're looking for?  It's not ...
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Marketing Air: The MacBook Air

I'm a PC guy that's gone over to the Dark Side.  I bought a MacBook Air.  It's a big change for me so here's some ...
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Content With Context Is King

Below is the best video interview on social media, branding, and overall marketing strategy I've seen all year.  In fact, it may be the best ...
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More Marketing Tips

Why our clients love us...

Esteban D.
Via LinkedIn

I met Stuart while living in Orange, CA and starting up my company. I found Stuart to be a very knowledgeable individual in not only marketing but many facets of business and business development. I was able to lean on Stuart for great marketing advice that I used directly in my business. Soon after meeting, I felt connected with Stuart in a way that helped me become more comfortable with my own marketing challenges and business development criteria.

Stuart, as a marketing consultant, as an author and as a professor is a invaluable resources for any company seeking top-notch advice when it comes to strategic marketing solutions. My sincerest hope is to maintain our friendship and business dealing for a life-time.

VyVy V.
Via LinkedIn

Stuart was a wonderful teacher who really showed his passion for marketing and social media through his teachings and lessons throughout the course of the semester. He was a passionate teacher and mentor whom I could go to whenever I had a question regarding social media or my professional life. I was grateful enough to be one of the first students to take his course and I hope that he continues to teach such a helpful course, in which will be very valuable as social media continues to progress.

Ilyana S.
Via LinkedIn

Stuart has great enthusiasm for teaching students to succeed in marketing. Stuart is not only talented in the realm of marketing but is consistently certain to find ways for his students to develop the skills, capacity as a stand-out professional and focus for career advancement in a way that is relevant for the field.