Marketing Blog

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Our Marketing Blog includes over 300 articles on digital and traditional marketing. Since 2008, we’ve worked with hundreds of businesses from multiple industries. Dive in to read our marketing mind! 

Analytics: Do You Really Know Your Customer?

Beyond demographics, psychographics, and target markets, do you REALLY know your customer?  Understanding your customer goes beyond just the "traditional" analytic tools.  There is a ...
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Email Marketing, Social Media, & Mobile On Equal Ground

I often hear "marketing experts" discount the value of Email marketing.  They say e-mail is outdated, old, overused, and a tool of the past.  Wrong.  ...
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Tom Peters and Only One Asset: Time

For both marketing and life, I have always said that time is the greatest product differentiator.  You spend time on what's important.  "Time does not ...
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iPhone 4s Review & Observations

I love my iPhone.  This device is a mobile marketing productivity tool.  After being a Blackberry guy for many years I made the iPhone move ...
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Dr. Phillip Kotler and Customer Ideas

Dr. Kotler Know Customers Dr. Kotler, in his book, Marketing Management (14th Edition), offers seven ways to draw new ideas from customers. In order to ...
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Stories Are The Currency Of Marketing & Life

Robert McKee, an internationally famous teacher of screen writing, said: "Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful ...
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Who Wins The Online Advertising Battle: Facebook Or Google?

Below is a fascinating info-graphic on online advertising. Where, why, and how you advertise online is an important choice. It's Facebook versus Google.  Or, you ...
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Seth Godin Writes About “How To Make Money Online.”

Seth Godin is good.  Very good.  I read almost all of his blog posts.  And, like all writers of his level and wisdom, most posts ...
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How Keywords Increase Targeted Website Traffic

Keywords unlock website doors.  Without the correct keywords your site traffic drops, revenue opportunities are lost, and potential new customers never find your website. "What's ...
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Online Education: Harvard and MIT Join Forces

I'm an adjunct marketing Professor at the largest school of business in California, Cal State Fullerton's Mihaylo College of Business and Economics.  I'm also a ...
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Why our clients love us...

Esteban D.
Via LinkedIn

I met Stuart while living in Orange, CA and starting up my company. I found Stuart to be a very knowledgeable individual in not only marketing but many facets of business and business development. I was able to lean on Stuart for great marketing advice that I used directly in my business. Soon after meeting, I felt connected with Stuart in a way that helped me become more comfortable with my own marketing challenges and business development criteria.

Stuart, as a marketing consultant, as an author and as a professor is a invaluable resources for any company seeking top-notch advice when it comes to strategic marketing solutions. My sincerest hope is to maintain our friendship and business dealing for a life-time.

VyVy V.
Via LinkedIn

Stuart was a wonderful teacher who really showed his passion for marketing and social media through his teachings and lessons throughout the course of the semester. He was a passionate teacher and mentor whom I could go to whenever I had a question regarding social media or my professional life. I was grateful enough to be one of the first students to take his course and I hope that he continues to teach such a helpful course, in which will be very valuable as social media continues to progress.

Ilyana S.
Via LinkedIn

Stuart has great enthusiasm for teaching students to succeed in marketing. Stuart is not only talented in the realm of marketing but is consistently certain to find ways for his students to develop the skills, capacity as a stand-out professional and focus for career advancement in a way that is relevant for the field.