Marketing Blog

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Our Marketing Blog includes over 300 articles on digital and traditional marketing. Since 2008, we’ve worked with hundreds of businesses from multiple industries. Dive in to read our marketing mind! 

Email and Paid Search Beats Facebook

Great article and analysis by Forrester Research on how paid search and email beats social media: http://www.prdaily.com/Main/Articles/7858.aspx Too many worship Facebook and forget social media ...
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Networking That Matters: Seth Godin in One Minute

Don't "network" just to "network."  The word, Work, is in the word, thus make sure it works for you.  Take a listen to the wisdom ...
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Small Business Time Management Tips: Turn Minutes Into Money

Time Management Here are some best practice tips in small business time management: Plan each day, or it will plan you! Master your smart phone ...
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Dr. Philip Kotler Defines Marketing

Dr. Philip Kotler Knows Marketing My book on Internet Marketing is available worldwide Dr. Philip Kotler, one of the world’s leading authorities on marketing, and ...
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The Social Media Revolution

Social media is changing how marketing does brands, strategy, and advertising.  Social media used to have lots of free organic reach, however no more. To ...
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Tourettes on American Idol

A current American Idol superstar has Tourettes and mild Aspergers syndrome.  His name is James Durbin.  In spite of his Tourettes, he moves forward and ...
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Starbucks: The Metaphor of Brand Meaning

Few "brands" define a brand better than Starbucks.  Starbucks is far more than just coffee.  Starbucks is all about customer experience and is well beyond ...
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Are You Confusing Your Product With Your Brand?

Which comes first: the product or the brand?  It's the old chicken before the marketing egg question.  The question might seem trivial, but many businesses ...
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Constant Contact Interviews Stuart Atkins On Small Business Marketing

Constant Contact recently interviewed me regarding small business consulting, university teaching, their Experts program, e-mail marketing, and how all this fits together: Comments welcome.
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“Like” Marketing Communication

Clark Whelton, from the City Journal, writes a fantastic article on vagueness in language.  "Like," I mean, "stuff" like this is awesome and "amazing."  This ...
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Why our clients love us...

Esteban D.
Via LinkedIn

I met Stuart while living in Orange, CA and starting up my company. I found Stuart to be a very knowledgeable individual in not only marketing but many facets of business and business development. I was able to lean on Stuart for great marketing advice that I used directly in my business. Soon after meeting, I felt connected with Stuart in a way that helped me become more comfortable with my own marketing challenges and business development criteria.

Stuart, as a marketing consultant, as an author and as a professor is a invaluable resources for any company seeking top-notch advice when it comes to strategic marketing solutions. My sincerest hope is to maintain our friendship and business dealing for a life-time.

VyVy V.
Via LinkedIn

Stuart was a wonderful teacher who really showed his passion for marketing and social media through his teachings and lessons throughout the course of the semester. He was a passionate teacher and mentor whom I could go to whenever I had a question regarding social media or my professional life. I was grateful enough to be one of the first students to take his course and I hope that he continues to teach such a helpful course, in which will be very valuable as social media continues to progress.

Ilyana S.
Via LinkedIn

Stuart has great enthusiasm for teaching students to succeed in marketing. Stuart is not only talented in the realm of marketing but is consistently certain to find ways for his students to develop the skills, capacity as a stand-out professional and focus for career advancement in a way that is relevant for the field.