Marketing Blog

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Our Marketing Blog includes over 300 articles on digital and traditional marketing. Since 2008, we’ve worked with hundreds of businesses from multiple industries. Dive in to read our marketing mind! 

Why A Marketing Budget Is Critical

What's your marketing budget? Are you now uncomfortable?  You're not alone.  This post is not for the faint of heart. Marketing does not grow on ...
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Deceptive Marketing Worst Practices

I got a check in the mail today for over one thousand dollars. Really?  We all get them in the mail, right?  It's that "check" ...
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Marketing is a Verb: Do Something

Be a Marketing Verb Marketing is a verb. Do something. It's a continuous lifestyle and habit. You can't be marketing, you have to act. Like ...
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What’s A Website Bounce?

Avoid A Website Bounce A website bounce is a visitor who leaves your website after looking at just one page. Bounces are measured on a ...
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The Revived TV Remote Product

How do you make a common product unique?  How do you turn generic into gigantic?  It's a question marketers and companies often face, especially if ...
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Infomercials: Is There Really More?

"But wait, there's more!"  We hear it all the time on TV and radio ads.  It's the infomercial.  It's starting to drive me crazy and ...
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Defining & Applying Personas

Does your company know the three to seven personas representative of your website visitors and customers? I recently read a fantastic definition of the concept ...
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Marketing Means Moving Forward

Last Fall I taught a new class: Marketing Information Technology.  At first I loathed the preparation for more of a "hard skills" versus a "soft ...
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Website Legal Issues

The protection of intellectual, digital property is important for your website and for your customers and clients. Online abuses are many so be careful. I’m ...
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E-Commerce Tips For Selling Online

If your product is ship-ready and fits the e-commerce model of selling it online, there are important things to consider before opening up your online, ...
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More Marketing Tips

Why our clients love us...

Esteban D.
Via LinkedIn

I met Stuart while living in Orange, CA and starting up my company. I found Stuart to be a very knowledgeable individual in not only marketing but many facets of business and business development. I was able to lean on Stuart for great marketing advice that I used directly in my business. Soon after meeting, I felt connected with Stuart in a way that helped me become more comfortable with my own marketing challenges and business development criteria.

Stuart, as a marketing consultant, as an author and as a professor is a invaluable resources for any company seeking top-notch advice when it comes to strategic marketing solutions. My sincerest hope is to maintain our friendship and business dealing for a life-time.

VyVy V.
Via LinkedIn

Stuart was a wonderful teacher who really showed his passion for marketing and social media through his teachings and lessons throughout the course of the semester. He was a passionate teacher and mentor whom I could go to whenever I had a question regarding social media or my professional life. I was grateful enough to be one of the first students to take his course and I hope that he continues to teach such a helpful course, in which will be very valuable as social media continues to progress.

Ilyana S.
Via LinkedIn

Stuart has great enthusiasm for teaching students to succeed in marketing. Stuart is not only talented in the realm of marketing but is consistently certain to find ways for his students to develop the skills, capacity as a stand-out professional and focus for career advancement in a way that is relevant for the field.