I’m an adjunct marketing Professor at the largest school of business in California, Cal State Fullerton’s Mihaylo College of Business and Economics. I’m also a small business marketing consultant. In sum, I bring my marketing and consulting experience to the classroom and the classroom to my clients. They both help each other. This also helps to accelerate the learning curve of my students. It also keeps me learning. Harvard and MIT also have some new and innovative ideas for learning in the digital age.
This circle of learning works well. It’s an “edu-business” model. Clients and students both learn. The real world blended with the classroom. It’s a triple win. And, if you integrate digital and social media marketing with this mix it continues to win.
Harvard and MIT are adding an online element to their educational marketing mix. Brilliant. The transition, or should we say, addition, is from campus to computer. I love their new “EdX” partnership. They bring the best in education to the online classroom. It’s both disruptive and innovative at the same time. Think of it: one can go to both Harvard and MIT at the same time in the comfort of your own computer.
Take a view of this video for more:
http://www.youtube.com/watch?v=SA6ELdIRkRU
Don’t be late to class…
By Stuart Atkins
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