Seth Godin is good. Very good. I read almost all of his blog posts. And, like all writers of his level and wisdom, most posts are great and some are mega fantastic. The May 5, 2012 topic was one such post. I loved it, Tweeted it, forwarded it to Facebook, and quoted a portion below.
Many of the keys points center around patience, attention, and value. How often we ignore, either through omission or commission, those attributes of life and marketing. He says it so well I need to stop and just let you read:.
Thanks, Seth. You hit gold:
How to make money online, by Seth Godin:
- “The first step is to stop Googling things like, “how to make money online.” Not because you shouldn’t want to make money online, but because the stuff you’re going to find by doing that is going to help you lose money online. Sort of like asking a casino owner how to make money in Vegas…
- Don’t pay anyone for simple and proven instructions on how to achieve this goal. In particular, don’t pay anyone to teach you how to write or sell manuals or ebooks about how to make money online.
- Get rich slow.
- Focus on the scarce resource online: attention. If you try to invent a way to take cheap attention and turn it into cash, you will fail. The attention you want isn’t cheap, it’s difficult to get via SEO and it rarely scales. Instead, figure out how to earn expensive attention.”
Hungry for more gold? Read all 21 tips on Seth’s blog link below:
http://sethgodin.typepad.com/seths_blog/2012/05/how-to-make-money-online.html
By Stuart Atkins
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