I'm a PC guy that's gone over to the Dark Side. I bought a MacBook Air. It's a big change for me so here's some marketing thoughts on all things PC and Mac. I know and understand laptops. A large portion of my corporate career consisted of working for the worlds largest manufacturer of laptop … [Read more...] about Marketing Air: The MacBook Air
Apple
iPhone 4s Review & Observations
I love my iPhone. This device is a mobile marketing productivity tool. After being a Blackberry guy for many years I made the iPhone move in December 2011. It was the right decision. I doubt I will change my PC platform preference from the Windows/Intel machines like Dell, but for the smartphone … [Read more...] about iPhone 4s Review & Observations
iPhone 4s Review: From Blackberry to Appleberry
I bought my first iPhone in December of 2011. It's been two months since my new friend entered my life and I can summarize the experience in two words: I'm impressed! Yes, it was worth every penny. So what do I like? The following is my Apple iphone "Like List": The touch screen is great. … [Read more...] about iPhone 4s Review: From Blackberry to Appleberry
iPhone Marketing
I did it. I finally ordered an iPhone 4s. iPhone marketing has in many respects become my marketing. They are back ordered from Verizon so it may take a week to arrive. I can't wait too soon. And, fast-forward 1.5 years and I still love this iPhone 4s. It was a great move. The e-mail, social … [Read more...] about iPhone Marketing
Steve Jobs On The Marriage Of The Liberal Arts & Humanities
"It's in Apple's DNA that technology alone is not enough — it's technology married with liberal arts, married with the humanities, that yields us the result that makes our heart sing and nowhere is that more true than in these post-PC devices." Steve Jobs Jobs had it right. Technology alone is … [Read more...] about Steve Jobs On The Marriage Of The Liberal Arts & Humanities