Tom Peters On Your Personal Brand Thanks, Tom Peters. I first read Tom Peter's classic article, "The Brand Called You," in 1998. I never forgot it. It changed the way I thought, and think, about the brand called, "Me Inc.," as Tom Peters calls it. It has been a number of years since I had read … [Read more...] about Tom Peters And “The Brand Called You”
brand called you
Marketing Reasons Why I’m Here: The Brand Called Stu Takes Some Risks
My birthday comes around every year. Another year gone by. Fast. Every year creates a marketing reason why my business exists. I started my own small business marketing consulting company in 2008. I was afraid. I was excited. At first it was tough and I inched along but I kept moving … [Read more...] about Marketing Reasons Why I’m Here: The Brand Called Stu Takes Some Risks
