Next time you're in public observe the mobile moments. Or, as Google calls them, the "Micro Moments of life." For example, just visit your local shopping mall and observe how many people are engaged with their smartphone. I guarantee you, you will see a large percentage of shoppers on their … [Read more...] about Micro Moments of Life: Mobile Marketing
Brian Solis
Content With Context Is King
Below is the best video interview on social media, branding, and overall marketing strategy I've seen all year. In fact, it may be the best I've ever seen. Content is the focus, here. Deanna Brown, CEO, Federated Media Publishing, and Brian Solis discuss some of the central issues that define … [Read more...] about Content With Context Is King