The following thoughts may reflect bias because I'm a marketing consultant. Some may see this post as self serving. That's not my intent. As a consultant, I select clients and they select me. A good marketing consultant must earn your business and be the right fit. Whether you choose my services or … [Read more...] about Marketing Damage Control: How To Pick A Marketing Consultant
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Dr. Philip Kotler Defines Marketing
Dr. Philip Kotler Knows Marketing My book on Internet Marketing is available worldwide Dr. Philip Kotler, one of the world’s leading authorities on marketing, and the S.C. Johnson Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University, includes … [Read more...] about Dr. Philip Kotler Defines Marketing