Since January 2009, Atkins Marketing Solutions' annual website traffic has grown over one thousand percent. For 2011 thus far, my site's had 31,000 visits and over 68,000 page views. A record? No. But for a small business, not bad. It's been a journey of both quality and not just quantity. For … [Read more...] about How To Increase Your Website Traffic
Marketing
Small Business and Psychographic Marketing?
Psychographic marketing rocks. It goes beyond the common demographics we often hear about. Demographics tells you who buys your product; psychographics tells you why they buy your product. So "what do you really mean," you ask? I mean magazine marketing. Yes, magazine marketing. … [Read more...] about Small Business and Psychographic Marketing?
Steve Jobs Talks Life
Marketing is telling your story. The story of the Apple brand starts with a person, Steve Jobs. His marketing imagination spanned his entire high tech career. Steve left a legacy and a gift for seeing the present and the future with marketing stories. He also turned these stories into products … [Read more...] about Steve Jobs Talks Life
Seth Godin & Tribes Marketing
Seth Godin understands the just how "big" a small business can become. He understands and gets how small is big and unique. Tribes matter because people want to do tribe marketing. Watch and listen as Seth speaks the language of small business marketing. He talks about yelling and interrupting … [Read more...] about Seth Godin & Tribes Marketing
Robert McKee on the Will To Write
Time Plus The Will To Write and Create "Beyond imagination and insight, the most important component of talent is perseverance—the will to write and rewrite in pursuit of perfection. Therefore, when inspiration sparks the desire to write, the artist immediately asks: Is this idea so fascinating, so … [Read more...] about Robert McKee on the Will To Write