Before one engages in any form of marketing, it's important to have a plan. If you jump, land with both feet on the ground. In spite of what you hear, social media is not a fit for every business. Applying a tactical plan rather than joining a faddish, digital bandwagon is a wise course of … [Read more...] about Is Social Media a Fit for Your Business?
Marketing
Revenue Generating Marketing Examples on YouTube
Now this speaks for itself. Examples of people making over $100,000 per year on YouTube: http://yhoo.it/cpUXqz YouTube is the short story of the 21st Century. Videos are these short stories. People love YouTube videos and YouTube is the second largest search engine in the world. And, guess … [Read more...] about Revenue Generating Marketing Examples on YouTube
The Economy is Not Improving: How Can Marketing Help?
If you look at the chart below, it's clear the job outlook is not positive. The illusion of a "recovery" is fading and long-term reality is setting in for many individuals and companies. As we look at 2015 94 million Americans are out of work and the labor participation rate is the lowest since … [Read more...] about The Economy is Not Improving: How Can Marketing Help?
Write Your Own Website Copy
You may not be a professional writer, but you do know your message better than anyone else. Thus, make sure you at least write rough drafts for your home, about us, services, resources, FAQ, and contact pages. Give it your best shot. Keep it simple and to the point. Use bullet points when possible, … [Read more...] about Write Your Own Website Copy
Blogging Is The Best Free Marketing Tool: Tom Peters and Seth Godin
To put it simply: starting a blog was one of the best marketing steps I have ever taken. It forces me to think and create. In short, every time I write I am "micro publishing" my thoughts. I love what both Seth Godin and Tom Peters have to say regarding … [Read more...] about Blogging Is The Best Free Marketing Tool: Tom Peters and Seth Godin