My book is your book. You are my reader. I wrote it for small business owners and employees; not publishers. Ultimately, it's the small business owner who needs marketing help and not an editor who thinks he knows my reader segment. It gave me control of my content destiny. This freedom … [Read more...] about Gutenberg has a Kindle: Changes in Traditional Book Publishing
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Blogging Is The Best Free Marketing Tool: Tom Peters and Seth Godin
To put it simply: starting a blog was one of the best marketing steps I have ever taken. It forces me to think and create. In short, every time I write I am "micro publishing" my thoughts. I love what both Seth Godin and Tom Peters have to say regarding … [Read more...] about Blogging Is The Best Free Marketing Tool: Tom Peters and Seth Godin