Beware of SEO companies that claim to "get you to the top of Google." Ninety-five percent of them are rip-offs, as evidenced in the numerous small businesses that have fallen victim to the black hole of SEO. I hear it almost every week as I advise small business clients ranging from start-ups to … [Read more...] about How To Do Your Own Website SEO
search engine optimization
How Keywords Increase Targeted Website Traffic
Keywords unlock website doors. Without the correct keywords your site traffic drops, revenue opportunities are lost, and potential new customers never find your website. "What's a keyword," you might ask? Keywords are specific phrases and words that individuals type to find your website. An … [Read more...] about How Keywords Increase Targeted Website Traffic
Why Visitors Do What They Do When They Get To Your Web Site: 10 Site Navigation Tips
This article entitled, 10 Usability Tips Based on Research Studies, is worth the read. How and why people think and navigate your site is important. Read, learn, and apply: http://tinyurl.com/2dfzbx3 Your thoughts are welcome. By Stuart Atkins … [Read more...] about Why Visitors Do What They Do When They Get To Your Web Site: 10 Site Navigation Tips
Who Should Design & Build Your Website?
There are several choices available to the small business owner for Web site design, development, and maintenance. If you choose the do-it-yourself approach, be prepared for a significant learning curve. I thought at first I could get some free templates and just build the site myself. Well, it was … [Read more...] about Who Should Design & Build Your Website?
Web site Design: Do you Know Your Keywords and Phrases?
One of my neighbors owns a small residential and commercial painting company. He had a Web site, but no sales conversions were resulting from the site. I took a brief look at the HTML source code on his home page (something anyone can do) and noticed he had no HTML title pages or keywords or key … [Read more...] about Web site Design: Do you Know Your Keywords and Phrases?