Next time you're in public observe the mobile moments. Or, as Google calls them, the "Micro Moments of life." For example, just visit your local shopping mall and observe how many people are engaged with their smartphone. I guarantee you, you will see a large percentage of shoppers on their … [Read more...] about Micro Moments of Life: Mobile Marketing
small business marketing
Stories Are The Currency Of Marketing & Life
Robert McKee, an internationally famous teacher of screen writing, said: "Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact." It's almost impossible to sell a product or service these days … [Read more...] about Stories Are The Currency Of Marketing & Life
The Marketing Mix: Questions and Action Items
Stop. Ask yourself some questions. Do any of the following questions apply to your small business and its marketing mix? 1. Do you need to modify your mix? 2. Is your product best sold directly or through distribution? 3. Brainstorm on all the promotion events that are a fit for your … [Read more...] about The Marketing Mix: Questions and Action Items
Patricia Raskin Interviews Stuart Atkins On Marketing
Nationally recognized multi-media radio talk show host and award winning producer Patricia Raskin, interviewed Stuart Atkins on live radio. We cover marketing, social media, internet strategy, blogging, marketing during recession, and much more. This interview will give you some great tips to … [Read more...] about Patricia Raskin Interviews Stuart Atkins On Marketing
How to Successfully Use Email Marketing
Subject: This is not spam! Email marketing is the usage of email service providers to send out newsletters, promotions, or announcements to a customer base. There are at least 147 million email users that check their email everyday, which can be extremely beneficial for small businesses because … [Read more...] about How to Successfully Use Email Marketing
