This video speaks for itself. Sit down. View--then think and act: http://www.youtube.com/watch?v=ZQzsQkMFgHE Your thoughts? By Stuart Atkins … [Read more...] about How Social Media is Changing the Marketing Landscape
Social-media
Table of Contents for Stuart’s Book
If you're looking for a list of top selling business books, this book can help you: Save time and money. Increase revenue. Grow market share. Endure good and bad economic times. Work less and play more. Avoid costly marketing mistakes. Apply preventative marketing tools to grow your … [Read more...] about Table of Contents for Stuart’s Book
Do You Have a Social Media Strategy?
I love this quote, from Zack Swire of SWIRE, a marketing communications agency: “Many companies just go out there and get on Facebook. They say, ‘I’ll put an intern on that.’ But you have to know whether or not it’s a natural extension of your brand,” says Swire. “Do you have a business plan … [Read more...] about Do You Have a Social Media Strategy?
Small Business Mobile Marketing: Market Applications and Directions
Mobile Marketing Rocks Mobile marketing is an emerging force for small business marketers. However, of the many mobile options, which is the best starting point for small businesses: E-mail based mobile marketing, SMS text messaging, web browsing, or the host of new applications hitting the smart … [Read more...] about Small Business Mobile Marketing: Market Applications and Directions
Social Media: Short-term fad or Long-term Fact?
Social media—is it a fad that’s fleeting or a fact that’s here to stay? I can see why some doubt its value. With Twitter, for example, how can sending a micro text message limited to 140 characters extend your brand? And why would anyone want to know what I am doing every minute of every day? I … [Read more...] about Social Media: Short-term fad or Long-term Fact?
