I've discovered a new tool: Heat Maps and Scroll Maps. I've known about heat maps and scroll maps but never applied them to my website. I thus signed up for a heat map service called "Crazy Egg." In sum, Crazy Egg tracks every exact click and scroll on the chosen pages of my website. It tells … [Read more...] about Heat Maps & Scroll Maps For Websites
usability
How To Attract Longer Website Visits
Never underestimate the power of a pageview. Website visits and pageviews work together. You have roughly eight seconds to capture the attention of a home page visitor. If you don't capture that attention in eight to ten seconds, they may leave. They may never come back. Gone. Off to another … [Read more...] about How To Attract Longer Website Visits
Search Engine Marketing: Why Graphics and Bells and Whistles are Not the Key to an Effective Webstie
Jakob Nielsen is one of the leading experts in Web usability. He started out working for both Bell Labs and IBM prior to his move to Sun Microsystems. He helped design the first Sun Web site in 1994, before the commercial Internet was born in 1996. Dr. Nielsen understands Web site usability … [Read more...] about Search Engine Marketing: Why Graphics and Bells and Whistles are Not the Key to an Effective Webstie