"Do you remember in classical times when Cicero had finished speaking, the people said, 'How well he spoke'--but when Demosthenes had finished speaking, the people said, 'Let us march'?" Adlai Stevenson, in introducing a candidate for the Presidency who succeeded where he failed, in Los Angeles, … [Read more...] about The Marching Orders of Marketing
what is marketing
Marketing is a Verb
Do Verb Marketing Every day I try to generate at least one marketing activity. Some days it may be something small such as a phone call to a potential client or a content update to my Web site. Other days may be dedicated to verb marketing activities such as writing a press release, article, or a … [Read more...] about Marketing is a Verb
