Out of their saddles into the dirt--and thereby hangs a tale. William Shakespeare I must say that some may be offended by what I write below. If so, I am sorry. It is never my intent to offend, but I could see where some could take what I write about this topic in the wrong way. My intent is … [Read more...] about Creative Marketing: What Does Shakespeare Have in Common with “Adult” Careers?
Courtesy Marketing: Why a Simple, “Thanks” Tells you Tons About an Organization or Company
Courtesy Marketing Made Simple sent a copy of my new book to two organizations I am a member of and never received back a simple, "Thanks." Now, please understand, I understand people are human and busy. I also don't need the recognition or praise. However, we all must ask (including myself), … [Read more...] about Courtesy Marketing: Why a Simple, “Thanks” Tells you Tons About an Organization or Company
How to Deliver a Quality and Value-driven Presentation
We’ve all sat through the painful experience of a PowerPoint presentation gone wrong. No organization, too much text, too long, a speaker with no eye contact plus boring delivery, and, so many bells and whistles that you feel like you’ve been to the movies and not a solid, cogent, value-oriented, … [Read more...] about How to Deliver a Quality and Value-driven Presentation
How Effective Time Management Makes Your Small Business Unique
We all have the same amount: 24 hours in a day. Or to be more specific: 86,400 seconds every day. Whether it’s a president of the United States, a soccer mom, a corporate CEO, a schoolteacher, or a small business owner, we all have exactly the same amount of time. Time is not partial to anyone, … [Read more...] about How Effective Time Management Makes Your Small Business Unique
Some Thoughts on Green Marketing and Green Washing
Everywhere you read, search, listen, and watch, green is king. Whether it’s saving gas, electricity, paper, or the planet, going green can mean greener pastures and thumbs when it comes to our environment and your company’s bottom line. Green is in. Green is good. Green marketing is also good, but … [Read more...] about Some Thoughts on Green Marketing and Green Washing
