It’s 2022 and you know – or you think you know – PPC (pay-per-click) campaigns work for small to mid-size businesses. You’ve seen the numbers and it’s true: PPC campaigns can be a tremendous success. They can also be abysmal failures.A PPC campaign is not something you dive into without … [Read more...] about Is Your PPC Campaign Ready for 2022?
5 Tips and Tricks that Will Help You Dominate Google Shopping
Evidence of the Online Shopping RiseOnce upon a time, there were these shopping complexes called, malls. Not so long ago, there were also these shopping centers called superstores that were run by conglomerates. Today, the world of shopping has been redefined by technology and the internet."As of Q1 … [Read more...] about 5 Tips and Tricks that Will Help You Dominate Google Shopping
Convincing Reasons Why PPC is the Most Powerful Lead Generator for Your Business
A general practitioner is not who you would go to when you need a heart transplant. If you want to keep your business alive, you shouldn’t settle for anything less than a PPC professional when it comes to running your PPC campaign. -Stuart AtkinsPPC (pay per click) marketing is also known … [Read more...] about Convincing Reasons Why PPC is the Most Powerful Lead Generator for Your Business
Google’s Expanded Text Ads
Expanded Text Ads PPC Expanded Text Ads are growing up. Google has released yet another version of their text ads, or ETA ads for short. First, there was little brother known as standard text ads. Years later came big brother known as expanded text ads. Now there's a much bigger brother. Less is … [Read more...] about Google’s Expanded Text Ads
Threescore And More Book Review
"You can always make another dollar, but you can never make another minute." Threescore And More Is A Classic Alan's new book, Threescore and More is a classic read. It represents a culmination of Alan Weiss' best legacy thoughts on aging and life with some valuable consulting tips, too. I've read … [Read more...] about Threescore And More Book Review
