LinkedIn advertising is a great resource for creating PPC campaigns that offer targeting strategies that differ from traditional search methods.With over 645 million users in more than 200 countries and territories worldwide, LinkedIn is a fantastic way to advertise to core audiences characterized … [Read more...] about How does LinkedIn PPC work?
Social-media
Facebook Paid Advertising: How to Combine With PPC
If you’ve been agonizing (or at least are a little conflicted) over whether to concentrate your marketing dollars in either Facebook paid advertising or PPC, I propose looking at your options in a different way. Instead of treating Facebook paid advertising and Google Ads as separate forces, think … [Read more...] about Facebook Paid Advertising: How to Combine With PPC
Harnessing the Power of LinkedIn for Advertising
Is LinkedIn Advertising Effective?You have many online marketing choices, and almost all of them are good. Some work better for small to mid-size business than for mega-corporations. One may work better for a consumer products manufacturer than another business model. The challenge is to discover … [Read more...] about Harnessing the Power of LinkedIn for Advertising
An Order Of Food and Social Media to Go
Is it possible to go through our days without checking-in, searching, tweeting, updating, Facebooking, or instagraming? Are we capable of simply carrying out our life activities without notifying, alerting, and sharing? I’ll admit – there are many times during the day when I check my phone, … [Read more...] about An Order Of Food and Social Media to Go
How To Think About Twitter
Twitter is a micro blog with a macro impact. It's powerful. How you think about Twitter determines whether 280 characters turns in to 280 followers in one day or 140,000 in one life-time. This social media tool has created national and regional revolutions. It has created famous people. It has … [Read more...] about How To Think About Twitter