Tom Peters and Seth Godin have this right. Decency and kindness really matter in business, marketing, and life. Business is about relationships. If you build those correctly-it's always and win-win. In this economy, there's the temptation to cut corners. Don't fall prey to this philosophy. … [Read more...] about How You Treat Employees & Customers Matters
kindness
Courtesy Marketing: Why a Simple, “Thanks” Tells you Tons About an Organization or Company
Courtesy Marketing Made Simple sent a copy of my new book to two organizations I am a member of and never received back a simple, "Thanks." Now, please understand, I understand people are human and busy. I also don't need the recognition or praise. However, we all must ask (including myself), … [Read more...] about Courtesy Marketing: Why a Simple, “Thanks” Tells you Tons About an Organization or Company
