As Google has released algorithms such as Penguin, Panda, and Hummingbird, the concept and process of search evolves and changes. Search is moving toward what’s called the “Semantic Web.” It’s beyond Web 2.0 into the realm of Web 3.0, and then some. In fact, Google's new Fall 2013 “Hummingbird” … [Read more...] about The Semantic Web Defined
SEO
How To See Your Website On Radar
I bet your website is not as visible as you think. Chances are, you're not on the radar. No radar, less revenue and brand awareness. You have five seconds to hold the attention of a site visitor. If you don't within five seconds, they are gone and may never come back. If you type in your … [Read more...] about How To See Your Website On Radar
How To Do Your Own Website SEO
Beware of SEO companies that claim to "get you to the top of Google." Ninety-five percent of them are rip-offs, as evidenced in the numerous small businesses that have fallen victim to the black hole of SEO. I hear it almost every week as I advise small business clients ranging from start-ups to … [Read more...] about How To Do Your Own Website SEO
How Keywords Increase Targeted Website Traffic
Keywords unlock website doors. Without the correct keywords your site traffic drops, revenue opportunities are lost, and potential new customers never find your website. "What's a keyword," you might ask? Keywords are specific phrases and words that individuals type to find your website. An … [Read more...] about How Keywords Increase Targeted Website Traffic
Thoughts On Google’s Mission Statement
Google's Mission Statement: "To Organize the World's Information and Make it Universally Accessible and Useful." Google's mission statement is stated simply, clearly, directly, and in an action-oriented fashion. There is no confusion. You understand exactly what Google does and is. Think of … [Read more...] about Thoughts On Google’s Mission Statement